Qingdao Oujiemeier Cosmetics independently operates two self-owned brands, Huajianduo and BTFES, forming a distinctive dual-brand development pattern in the beauty eyelash industry.
Qingdao Oujiemeier Cosmetics independently operates two self-owned brands, Huajianduo and BTFES, forming a distinctive dual-brand development pattern in the beauty eyelash industry. The two brands adopt differentiated market positioning, covering different consumer groups and market scenarios, effectively enriching the enterprise’s overall product matrix. The company formulates targeted product optimization and market operation plans for the two brands respectively, continuously polishing product details and upgrading product experience according to market feedback and consumer preferences. All brand products follow unified high-standard production and quality inspection norms to ensure stable and reliable product performance. Through standardized brand operation and continuous market cultivation, the dual-brand system helps the enterprise adapt to diverse market changes, expand market coverage, and gather stable customer resources, laying a good brand foundation for long-term industrial development and market expansion.